Are you lost in Social Media? Marketing tools that will help you, for free! (updated)

Author: Categories: Tips and Tricks
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Small businesses usually don’t have any marketing budget on social networks and they’re trying to present their goods and services by themselves. There is couple of useful tools which can significantly increase efficiency of your website (e.g. on Facebook) and will help you deliver real results. The best thing about them is – they’re not […]

Professional Tips for Creating Hotel Website (from a WordPress Theme for Hotels)

Author: Categories: Tips and Tricks, Web Essentials, WordPress
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A tempting individual hotel website will probably cost more than a common company website as it will require an interface to the back office software that is currently used, as well as connection to other third-party tools like payment portals or booking channels. Make sure this investment will be seeded on a fertile field. Let the visitors […]

Secret of the Content your Visitors want to read

Author: Categories: Tips and Tricks
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It is very difficult to attract website visitor’s attention, because there is so many distracting factors. Even more challenging is to keep the visitor’s attention. See below the following useful advices so that your visitors do not leave your web page. Simple content The key to success of the text is its simplicity – communicate […]

Universal design – how to correctly understand customer needs

Author: Categories: Design, Tips and Tricks
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When creating websites, designers must take into account the wide spectrum of potential site visitors. Universal design is a design created by following the standard principles and simultaneously taking into account individual needs of users with limited abilities. Often the universal design is associated with accessibility and that’s a mistake. The reasons for this are […]